If you plan an ” online factory tour ” in-house, or if you can download the whole body like “BowNow first year textbook”, use the press release. This time, we will introduce press releases and event posts that can be used for free.
What is a press release?
Press releases are “public relations” rather than “advertising”. Advertising is used to help prospects achieve a clear purpose (such as attending a seminar). Public relations, on the other hand, aims to “get the attention of media reporters and get them featured in articles.”
For press releases, you can use a paid service to check articles and select the media to send to. But I’m wondering whether to spend money on advertising or press releases. Press releases will be more responsive to social material, and advertising will be more likely to be directly linked to sales.
First of all, let’s use a free press release to experience what a press release is, how it has a response, and whether it can really attract customers.
Each press company explains how to write a press release and distributes templates, so it is easy to use. For example, Value Press has a page where you can download a template of a press release according to your purpose.
Press release service that allows you to post for free
Nikkan Kogyo Shimbun Press Release Counter
The Nikkan Kogyo Shimbun accepts press releases by email. Let’s send it with the created press release attached.
Since it is a general contact, many press releases should be posted every day. If you have met the person in charge of the Nikkan Kogyo Shimbun in the past, it is better to make a personal contact by phone first.
Value Press Press Release 0 Yen Course
Value Press is not a service for posting press releases for zero yen, but there is a zero yen plan.
With the 0 yen plan, it is distributed only to some media, and there are restrictions on functions such as corrections and deletions after distribution for a fee. The release of the online factory tour was also posted.
You can check how much you have seen even with the 0 yen plan. It can also be used as a guide for whether or not you should spend money.
Various events are posted on Peatix, both online and offline. Organizers can create events within Peatix and accept applications. When selling paid tickets, a payment processing fee of 4.9% of the sales performance + 99 yen per sold ticket will be charged. No initial cost, no monthly cost.
Since Peatix has many events for individuals, I think it is difficult to hold corporate events by attracting only Peatix customers. However, the notification activity is an activity that many people will see, so it’s a good idea to register for the time being.
As you can see, there is a way to announce it for free. Please note that a link farm, a site that has a large number of links to unrelated websites, may have been penalized by Google. Getting a link from such a site is a disadvantage for your company.
There are many sites that accept press releases for free, but instead of registering at random, check whether they are operating properly and whether there are a lot of meaningless links on the top page before registering. will do.