
Way of thinking about Web utilization
We are a web marketing company that works with BtoB and manufacturing companies to develop new sales channels, increase the number of business negotiations, and digitize sales.
Home » Webコンサルティング
We are a web marketing company that works with BtoB and manufacturing companies to develop new sales channels, increase the number of business negotiations, and digitize sales.
Web operation is different from web consulting and web production. The most important thing in Web operation is “learning from experience”.
I think that “the place where tasks are born” is the most different difference between Web operation, Web consulting, Web production, and Web maintenance.
At the end of the “Short-term Outcomes” phase, it is important to show “We have more deals with email delivery, we have received orders”,
In addition to quantitative information, it is important to share and organize qualitative information such as customer needs.
Once you have the download material, plan an email to introduce it. When writing the body of an email, the consideration is “to convert technology into ⇒ customer problem solving.” For that, we use technology ⇒ conversion sheet.
Not only can you wait for people to come to your web page, but you can also send an email to a lead registered with BowNow to have them view your web page. Furthermore, by having a mechanism (such as a document request form) that allows people with a little lower degree of consideration to take action, in addition to the inquiry form, we will create connections with prospective customers who are “other than customers now”. To make this flow, we need three contents.
We are considering lead registration to BowNow and who should be lead registration. Detailed information about leads can be additionally acquired during operation.
Explains BowNow’s basic settings such as setting a tracking code, email spam avoidance settings, and replacing existing forms. Also about the specific email method and its exceptions.
First, get a BowNow account. BowNow free version does not allow “mail delivery”, but you can try the dashboard operation.
We will implement BowNow as follows during the year of introducing BowNow and advancing the digitization of sales. 1-3 months: Short-term results (understanding of leads) E-mail newsletter delivery x 6 times 4-6 months: Target setting / new sales flow trial 7-10 months: Content creation / new lead acquisition 11-12 months: Reviews / issues Extraction I will explain from the next page.
Digital natives move to important positions in business. How to respond to diversifying customer contact points? What is the background to the demand for sales DX?
You need to achieve short-term results and show your “potential” to others.
First of all, we will deliver emails twice a month for 3 months, aiming to win business negotiations.
In advancing “digitalization of sales,” we are conscious of “cultivating a sense of crisis and urgency” at the very beginning. Explains the numbers to hold down in change management.
If you plan an “online factory tour” in-house, or if you can download the whole body like “BowNow first year textbook”, use the press release. This time, we will introduce press releases and event posts that can be used for free.
Introduced the ma tool BowNow and summarized what we will do for one year. All 108 pages. We also hold a “BowNow 1st year textbook commentary webinar” limited to one company at a time.
We will answer the questions that arise while actually operating BowNow.
In order to increase the number of business negotiations of your company, “What should I start with?” Is analyzed using Google Analytics, GSC (Google Search Console), BowNow, ahrefs, and a report is given. It is a trial diagnosis.
In the coming era, digital utilization will be indispensable for improving added value and productivity. We provide consulting and training for the development of human resources for digital utilization for small and medium-sized manufacturing companies.
Marketing Automation is a tool that can identify potential customers of the company and efficiently take the optimal approach for each. MA Tool is a tool that does not leave the leads owned by the company and develops hot leads by nurturing them. It is an indispensable tool for growing and identifying.
Manufacturing (BtoB business) companies such as manufacturers and processing companies use websites and digital tools to provide consulting to “increase the number of business negotiations”. For companies that have introduced Elementor, we also offer practical services such as Web production and SEO measures.
Home » Webコンサルティング